The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. With data from
Digital fundraising is constantly evolving, so it’s important to stay on top of emerging trends and take advantage of new
An email welcome series is essential to making a good first impression with new subscribers on your email list. Your
What happens when your November and December fundraising campaigns end? Building strong relationships with your various audiences requires a year-round communications plan so you can connect meaningfully and encourage deeper engagement.
Engaging with your donors is critical to your fundraising efforts, and your donor newsletter is a key tool in your arsenal
Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Photos, videos, selfies, and personal stories allow us to embed emotional content in fundraising campaigns and invite our supporters and donors to be more deeply involved.